
H.No-8-2-468/A/1/2,
Road No-5,
Banjara Hills, Hyderabad-500034.
Phone – 1800120002424
Email – renuka@24mantra.com
Founded in 2004, Sresta is a pioneer in organic foods. Through the brand name 24 Mantra, Sresta is one of the India’s largest organic food brands and works with 45,000 farmers in 15 states on 2,25,000 acres to make a positive difference.
The founder, Mr. Rajashekar Reddy Seelam, who is also a member of Smart Food Business advisory panel, belongs to an agricultural family. Having grown up seeing farmers and their lives at close quarters, his thoughts always lingered towards improving this livelihood. Mr. N. Balasubramanian (aka Bala), CEO at 24 Mantra Organic; quit his lucrative jobs in the FMCG sector to support the cause. Having built many popular F&B brands, he felt, this was his opportunity to really make a difference to the society. He joined 24 Mantra in the initial years and since that the duo has been on a mission to transform the organic cultivation in India into a sustainable and a profitable one.
24 Mantra has a product range of more than 200 + products comprising of grocery staples – Grains, Pulses, Atta; vegetables, fruits , delicious cookies without Maida, assortment of teas and traditional breakfast options with a variety of millets etc.
The company has diversified further by introducing the Ready to Drink (RTD) and Ready to Cook (RTC) variants. The ready to cook variants comprises of Millet Dosa, Ragi Idly, Gojji Avalaki and Kanda Poha. With a loyal customer base of more than 3 lakh households across the country; 24 Mantra with its consistent quality is set to revolutionize our eating habits for the better. The products are available across 15 states with more than 1500 + outlets and even in US, UK.
“Organic is more than just a label, it is a lifestyle and it starts from the moment crop is sown. We hope everyone will utilise the opportunity of larger selections of our current products and the newly launched products. It is a step towards enhancing the quality of lives of consumers, farmers and environment through a unique model.
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